Chongqing’s red culture can be thought of as a historical accumulation of social existence, with time, space, and value three dimensions serving as the primary line of reproduction and survival. Chongqing inherits and develops its red culture from the perspectives of cultural memory, cultural identity, and derivatives of new culture as a rich and concentrated red cultural resource in southwest China. On this basis, Chongqing citizens’ “urbanism” promotion path is created through the trinity of economic guidance, ideological and political education guidance and cultural publicity and promotion, which has important era value.
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